Free calculator
Maintenance agreement break-even
A maintenance plan can lose money on the visits and still pay off through repairs and loyalty, or it can just lose money. Put in your plan’s numbers to see which.
How we calculate it
Visit cost per member = visits × (labor + parts + drive per visit)Plan profit before repairs = plan price − visit cost per memberBreak-even plan price = visit cost per memberRepair cost = repair work at list × (1 − repair margin)Repair profit = repair work at list × (1 − member discount) − repair costProfit per member per year = plan profit before repairs + repair profitAverage member lifetime = 1 ÷ (1 − renewal rate) years; lifetime profit = profit per member × lifetime
Profit here is gross profit on the plan and repairs only; it doesn’t include office time, marketing or replacement sales that members may bring. Lifetime uses a simple constant-renewal model and isn’t discounted.
Fix this with
- Design a membership or maintenance plan offerOwner / GM · 1 hr once→
- Offer the membership on the phoneCSR / Dispatcher · 15 min once→
- Pitch the membership at the kitchen tableService Technician · 10 min once→
- Write a maintenance findings reportService Technician · 10 min per visit→
- Write a seasonal tune-up email campaignMarketing · 45 min per campaign→
- Shop Kit: Slow season marketing push5 workflows in order→
One new workflow a week
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